260 million+

Monthly Uniques

2 billion+

Monthly customer signals

180 million+

Daily intent signals

How Carbon can maximise your yields

Enriching publisher first party data signals with our uniquely scored intent data, plus our publishing experience means we offer a range of opportunities to increase yields.

  • Hyper relevant Ads

    By layering our uniquely scored intent data with your first party data you’re able to display hyper relevant ads more likely to convert.

  • Audience Extension

    Extend your audience reach attracting more of the same high quality users from various channels to increase impressions and ad clicks.

  • Machine Learning

    Using machine learning algorithms, Carbon automatically seeks out Intelligent Audiences that represent high value segments due to their desirable attributes such as being highly engaged and more likely to click.

  • Tier 1 advertisers

    Access to some of the world’s largest advertisers, bidding on high yield, targeted keywords.

  • Protect Valuable users

    As well as being fully GDPR compliant, Carbon protects your user experience with each impression served tuned to best fit your site look and feel.

  • Uncover new revenue

    Go beyond top level interests & intent to offer deep insights, as well as inferring other signals such as wealth and brand affinity to better understand your audience, spot trends and increase ROI.

Our Publisher Monetisation Suite

IntentMatch:Audience

Extend your audience reach attracting more of the same high quality users from various channels in order to increase impressions and ad clicks.

IntentMatch:Ads

Fill every impression with tier one advertisers, intelligently optimised content using compliant, scored intent signals.

IntentMatch:Search

Drive revenue from your on-site search results using scored intent data to unlock incremental gains.

Subscriptions

Extend your audience reach attracting more of the same high quality users from various channels in order to increase impressions and ad clicks.

Programmatic Direct Deals

Fill every impression with tier one advertisers, intelligently optimised content using compliant, scored intent signals.

Data Sales

Drive revenue from your on-site search results using scored intent data to unlock incremental gains.

Why Carbon

Carbon has the expertise, quality data, and technology to ensure publishers maximise their yields.

  • Dedicated Data Science team

  • Uniquely scored Intent Data

  • Fully GDPR compliant

  • Simple integration

  • Intelligent & Easy to use

  • Leading Martech